Stop of sales
Compulsory measure
Notified by United Kingdom in respect of Northern Ireland
Published 16 Jul 2026
SR/02072/26
Veverra baby pillow withdrawn from sale over suffocation risk
EU authorities stopped sales of this product (Veverra baby pillow) after it was found to pose a suffocation risk. Here is how to tell if you have it, and what to do next.
How to identify it

- Product
- A grey sleep pillow shaped like an elephant. The product was marketed as a baby sleeping pillow and suitable for use for babies, toddlers and children. Dimensions - 35 cm (W) x 32 cm (L) x 15.4 cm (D)
- Brand
- Veverra
- Barcode
- Not listed in the notice
- Batch / lot
- Not listed in the notice
- Made in
- The Netherlands
- Category
- Childcare articles
Why it's dangerous
Suffocation
Pillows and soft toys are advised not to be placed in the sleep space for babies under the age of one year as their presence increases the risk of overheating and airway obstruction, which have been associated with sudden infant death syndrome (SIDS). The product may lead to suffocation when used in a sleep space for babies.
The product does not comply with the General Product Safety Regulation.
What the authorities did
Measure
Stop of sales
Type
Compulsory
Notified by
United Kingdom in respect of Northern Ireland
Source
EU Safety Gate notification
SR/02072/26
View official notice ↗
Last synced 3 Oct 2026, 01:15 UTC. SafeCart is an independent company, not an EU body. This page summarises the official notice, which is the authoritative record.